"How Cute Is This?"

Kylie Jenner is advertising her new collection, Kylie Baby, with the help of her daughter, Stormi Webster. The celebrity shared new photos and video clips from her recent campaign ad that were nothing short of precious.


Kylie and Stormi appeared to be in a product wonderland as footage from the campaign showed the mother and daughter walking in the pink clouds while discovering Kylie Baby. “How cute is this video we shot for KYLIE BABY almost a year ago,” Kylie told her social media fans. “Four more days till my new clean baby care line launches,” the celebrity mom shared.

Kylie Baby is another addition to Kylie’s cosmetics brand, which continues to be a force in the beauty industry. The entrepreneur’s latest venture focuses on children with products that have good ingredients and incredible cleansing power.

“We’re so excited for you and your family to try kylie baby,” the collection’s Instagram page reads. “Our safe and gentle formulas are clean, vegan, pediatrician-tested, hypoallergenic, and are designed to take extra care of sensitive skin and delicate hair.”

It is no surprise that Kylie Jenner is launching a new children’s line with her daughter by her side. The celebrity mom, after all, brings her little one to board meetings and seeks her daughter’s input on other collections within her brand.

“I’m raising her to be smart and kind and driven,” Kylie recently said of her parenting philosophy when speaking with tmrw about Stormi. “Maybe she will take over Kylie Cosmetics one day,” Jenner pondered. “Only if she wants to,” the celebrity mom declared.

Stormi is Kylie Jenner’s oldest child with rapper Travis Scott. The celebrities are expecting their second child to arrive next year. Kylie Baby makes its public debut on Tuesday, September 28, 2021. Check out the website for Kylie Cosmetics for updates!

Photo: Kylie Jenner/Instagram



Sarie is a writer and editor for BCK's Los Angeles division. She also shares stories on Medium that are meant to encourage thought and discussion. You can catch her outside enjoying nature and classical literature. Pop culture is pretty fun, too!

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