"Blue Ivy Better Drop Into That Split"

Blue Ivy Carter is one of the new faces on her mom Beyonce’s new Ivy Park campaign. Fans just cannot get enough of Blue!


Beyonce shows herself to be a queen of all the right poses in the latest campaign. The ‘Spirit’ singer gives intensity from her facial expressions down to the tips of her toes. Blue, was also an incredible presence in the campaign as she did the splits in front of the camera during the infomercial segment and was also filmed interrupting Bey’s “me time.”

“This year is the first time I’ve been so still,” Bey admits in the promotional video. “You have nowhere to go,” the celebrity mom added. “What do you do,” Bey asked.

One remedy Beyonce used for dealing with the lockdowns due to COVID-19 was to schedule uninterrupted time in the bathtub. “I tried to make sure I got five minutes, by myself, in the bathtub every day,” Bey shares in the clip. “It was difficult, and I still heard, ‘Mommy!'”

Blue Ivy Carter certainly established herself as a force during her mom’s latest Blue Ivy Park x Addidas campaign. Fans loved everything about the young star.

“Blue Ivy better drop into that split,” one fan tweeted after watching the infomercial. Another Beyonce and Blue Ivy supporter said, “Blue Ivy in the new Ivy Park commercial making sure her client is on track.”

Blue Ivy Carter is Beyonce and Jay-Z’s oldest child. The celebrity couple has three kids in all. Check out the latest collection of Blue Ivy Park x Addidas here!

Photo: Addidas/YouTube



Sarie is a writer and editor for BCK's Los Angeles division. She also shares stories on Medium that are meant to encourage thought and discussion. You can catch her outside enjoying nature and classical literature. Pop culture is pretty fun, too!

Related Posts

Next Post


Don’t miss out on BCK’s newsletter to get breaking celebrity news, hot pics and more delivered straight to your inbox!

Subscribe To Our Newsletter