Seattle Seahawks quarterback Russell Wilson recently released a commercial for his clothing line, Good Man Brand. Called “A Letter To My Boys,” the commercial features Wilson delivering a powerful message about creating a brighter future to his boys: 6-year-old stepson Future Zahir and 1-month old son Win Wilson with his wife, singer Ciara. They also have a daughter, 3-year-old Sienna Wilson.


Russell Wilson posted the commercial on his Instagram, captioning it: “To my Two Good Young Men… one day… you both will be able to help change the world. @goodmanbrand.” It was praised in the comment section by many including Ciara, who wrote: “You’re the best! I love you so much!❤️.” Good Man Brand’s Instagram page also responded, saying: “👊 Thanks for always being such a great role model for our future leaders.”

The commercial shows Russell Wilson writing his letter, telling his boys that he believes they will grow into “good men” and be on the “forefront of change for the next generation.” It also features images of proud Black fathers taking care of their children, as Wilson says that men “who love” are what the world needs “moving forward.” His letter reads:

“To my boys Future and Win, it’s a challenging time in the world right now. There has been a considerable amount of pain, suffering, and tension. However, I remain hopeful and have faith you and your siblings will be on the forefront of change for the next generation,” said Wilson.

“The world is gonna need good men moving forward. Men who lead by example, men who protect and who love. It is my hope that my love and guidance will encourage you to find your passion and that you will live your lives being good and doing good,” he continued. “My prayer is that you two, two good men, show the world how to love, respect, and care. Always and forever, love Dad.”

Kotey Ashie

Kotey Ashie

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