GABRIELLE UNION LAUNCHES CHILDREN’S LINE INSPIRED BY BABY KAAVIA A.K.A #SHADYBABY

Gabrielle Union has launched a baby collection for New York & Co. The children’s collection, which is called Kaavi James by Gabrielle Union, was inspired by the actress’ daughter Kaavia and her Instagram personality, #ShadyBaby.


Retailing from $14.95 to $44.95, the collection ranges in sizes 0 to 24 months and features “mommy and me” pieces, denim chambray, fleece in pants and coveralls, cotton voile printed dresses, T-shirts and onesies with words or sayings like “Dream” and “#shadybaby.”

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“My collection is inspired by my daughter, Kaavia. I wanted to create a baby collection because it was a natural progression where I am in my life now, and it has always been important to me to make sure that the collections that I design reflect a part of me and are true to what I think many women can relate to,” Union said to WWD.

She added, “When dressing Kaavia, I’m looking for clothes that are easy to put on her and pieces that are comfortable. I like soft fabric and steer away from anything that looks too adult. I know my time with choosing what she wears is limited so I’m taking advantage of it while I can.”

 

Union has been designing a women’s apparel collection  for New York & Co. since August 2017.

“My women’s wear clothing objective has always been to empower women and now I’m thinking about those exact same women with babies that are doing it all and want to dress their children in affordable, comfortable clothes. I wanted to create pieces that are all-inclusive — that both girls and boys could wear — and that were fun,” Union added.

Kaavia James Union Wade was born last November to Gabrielle and husband Dwyane Wade.

You can find the Kaavi James by Gabrielle Union collection HERE.

Photos: NY and Company/ Instagram

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