Jaden and Will Smith’s JUST Water brand is on another level. Target is the latest retailer to offer the water to its customers.
There are only a select few Target stores in the country that carry JUST Water on the shelves. Will and Jaden Smith stopped by the store in Tribeca earlier this week to promote the water.
Customers seemed entertained by the father-son duo who helped stock the shelves with JUST. “You’re doing a lot of talking son,” Will said to Jaden at one point. “I need to see you work.” The elder Smith also carried the younger on his shoulders, which became a bit scary when Will decided to take the escalator to the second floor. Trust meant everything to Will in the situation. Jaden, meanwhile, was trying to keep from hitting his head and subsequently falling off his father’s shoulders. Check out the hilarious interaction below!
JUST Water is Jaden Smith’s way of being more eco-friendly. According to the brand’s website,
“We don’t pump water and go.
We only use 100% spring water.
We only bottle excess water our community doesn’t need.
We pay fairly for the water we use.”
You can learn more about JUST Water on the company’s website. Be on the lookout for this brand at a Target store near you!