Known for his vehement environmental activism, Jaden Smith does not hesitate to take any opportunity to make a statement in support of his beliefs.
Recently, the Louis Vuitton model supported the fashion house at their latest exhibition, Volez, Voguez, Voyagez, as it made its way to New York, arriving downtown at the former New York Stock Exchange.
Smith arrived, carrying his eco-friendly boxed water—JUST Water—as his date for the night. Smith has been featured in many Louis Vuitton campaigns and is undeniably a trend-setting fashion icon.
According to their website, “JUST water is responsibly sourced, produced and packaged for improved environmental and community impact.” Smith can definitely add marketing expert to his resume because, he’s nailing branding his the product!