Coach has introduced its campaign for Mother’s Day featuring Ciara and kids-Sienna Princess, 3, and  sons Future Zahir,6 and Win Harrison, 8 months.

In one photo, the singer can be seen wearing a Coach denim dress as she poses with her three children. A Coach Ergo Shoulder Bag in natural color is strategically placed next to the mom of three.


Coach’s Mother’s Day Campaign also stars Jennifer Lopez, Andie MacDowell, Paloma Elsesser, Kōki and Yang Zi.

According to a press release, the campaign spotlights “the positive impact mothers have on our lives and the importance of everyday recognition—this year more than ever—the campaign is additionally brought to life with a series of short films and photographs on Coach’s social channels featuring the cast with their family members.”

Mother’s Day this year will take place  on Sunday, May 9th. Ciara previously opened up about how much motherhood has changed her.

“Motherhood has just shown me there’s really nothing we can’t do as women,” she explained. “I feel really empowered having my kids in my life. By far, my greatest accomplishment is having them.”

She added, “My life has been better. I can’t even imagine my life without them. Life without them was not as good as it is with them. They motivate me. I hope that my kids can look at me and say, ‘Anything is possible. Mommy went after what she wanted to achieve and she did it.’ Hopefully, I can pass down those nuggets of inspiration to them to go after what they want to do in their lives.”

Ciara and Russell Wilson welcomed their second child, Win Wilson, last year on July 23. Speaking virtually on The Tonight Show Starring Jimmy Fallon last week, Ciara gave an update on the couple’s son, Win Wilson.

Ciara shared that her 8-month-old is “so energetic” and “all over the place,” adding, “I definitely think he has his dad’s genes all running through him.”

“He’s ready to play right now,” the “Level Up” singer added. “He’s ready to rock ‘n’ roll. It’s a lot of fun, [but] our hands are tied.”




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