North West is stepping into the holiday season in style as she models in mom Kim Kardashian’s new SKIMS × Cactus Plant Flea Market holiday campaign
The 12-year-old appears alongside Mariah The Scientist, Ken Carson, Beabadoobee, Madeline Argy, and Veneda Carter with her daughter Bobbi.
North appears in the festive rollout wearing the collab’s gingerbread-themed loungewear, complete with CPFM’s signature cartoon graphics.
In a video clip, she twirls her long blue braids and says, “Everybody’s wearing SKIMS,” while standing in a holiday-themed set with a full dinner-table display of gingerbread cookies.
Kim announced the campaign on social media, posting a series of snapshots that she captioned, “North West for Cactus Plant Flea Market × SKIMS.”
She also confirmed that the collection launches November 20 at 12 PM ET.
“Having North in this campaign makes it really special for me; she brings so much personality to the pieces,” she said in a press release. “Our collaboration with CPFM brings a fresh, unexpected twist to holiday loungewear, with pieces that are iconic, playful, and expressive.”
This marks North’s second appearance in a SKIMS campaign. She first appeared in one back in 2020.
Outside of modeling, North has been exploring her personal style recently, which has sparked plenty of conversation online. Despite mixed reactions, Kim says she supports her daughter’s creativity and willingness to try new things.
“She’ll be like, ‘But mom, I grew up literally my whole life sitting in your lap while you’re getting your makeup done, watching you do it,’” Kim explained on Call Her Daddy last month. “‘Your team has been my teachers. I’ve had the best teachers. Why can’t I try it?’ So I’m like, ‘You know what? OK.’”
Kim continued, “As a mom, you’re learning at the same time. But what I do know is my baby’s such a good girl and such a sweet girl.”
The SKIMS × Cactus Plant Flea Market collection will be available in-store and online on November 20 at SKIMS.com, Selfridges.com, Luisaviaroma.com, and ENDclothing.com.
