When did you become woke about the environment?
I was 10 years old. I figured out that plastic was bad and our recycling systems were not as they should be. There were these Pacific garbage patches floating around the ocean and I kept telling people about it. It was like someone had died. Then I found out that those plastics break down, fish eat them, and then we eat the fish. It gets inside of us. It’s uncomfortable. It’s gross.
You and your father have worked together before but what has this experience been like, getting to build something so important with him at your side?
It’s been such a breath of fresh air to show people this side of us. This is not us trying to promote a new movie or new album. This is us trying to help the world and educate people by making them aware of the harm they’re doing by continuing to use petroleum in this way.
Do you have a message for young people who may not have the resources you have but who are equally passionate about building something meaningful?
Align yourself with us. DM us, contact us in any type of way. We’re always looking for young designers and youthful people to help us with the mission. We also challenge young people to design furniture made out of recycled plastic. If you can do something dope out of plastic let us know.
So, what is next for Smith? Well, recently the superstar announced that he is ready to kick-off his North American tour entitled, “The Vision Tour: A North American Journey”. The tour will start in San Diego on April 4 and close on May 10 in Atlanta. Also slated for tour stops Is Toronto in Vancouver, Canada. The tour will also include sister Willow Smith.
We cannot wait to see what the future holds for Smith. As a true chameleon of talent, we know that whatever it is, it is going to be amazing.